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Telecom
Industry
By:- Amrender Singh
Introduction
 Telecommunications, also known as telecom, is
the exchange of information over significant
distances by electronic means and refers to all
types of voice, data and video transmission.
 Telecom Industry includes a wide range of
information transmitting technologies such as
telephones (wired and wireless), microwave
communications, fiber optics, satellites, radio
and television broadcasting, the internet and
telegraphs.
Indian Telecom Sector
 India's telecommunication network is the
second largest in the world based on the total
number of telephone users (both fixed and
mobile phone).
 According to the Department of
Telecommunication of India (DoT), as on
March 2015, India has 302.35 million internet
connections.
 Telecommunication in India has greatly been
supported by the INSAT system of the
country, one of the largest domestic satellite
systems in the world.
History
 1850 – First experimental electric telegraph
line was started between Calcutta and
Diamond Harbour.
 1902 – First wireless telegraph station
established between Sagar Island and
Sandhead.
 1913–1914 – First Automatic Exchange
installed in Shimla.
 1960 – First subscriber trunk dialing route
commissioned between Lucknow and Kanpur.
 1976 – First digital microwave junction
 1979 – First optical fiber system for local
junction commissioned at Pune.
 1980 – First satellite earth station for domestic
communications established at Sikandarabad,
U.P.
 1989 – Department of Telecommunication (DoT)
established.
 1995 – First mobile telephone service started on
non-commercial basis on 15 August 1995 in
Delhi.
 1995 – Internet Introduced in India starting with
Laxmi Nagar, Delhi 15 August 1995.
 1997 – Telecom Regulatory Authority of India
(TRAI) established.
Major Sectors
 Telephony
 Television Broadcasting
 Internet
Telephony
 Telephony segment consist of landline and
mobile telephony.
 The telephony segment is dominated by
private-sector and two state-run businesses.
 Foreign Direct Investment policy which
increased the foreign ownership cap from
49% to 74%. Now it is 100%.
1. Landline
 Until the New Telecom Policy was announced in
1999, only the Government-owned BSNL and
MTNL were allowed to provide land-line phone
services through copper wire in India.
 Major landline providers are BSNL, MTNL,
Airtel, Tata, Reliance.
Market Share of wireline service providers in
Urban Areas
53.12%
16.54%
15.89%
7.56%
5.50% 0.37%
Subscribers till 31st march 2015
BSNL
MTNL
Airtel
Tata
Reliance
Vodafone
Source:- TRAI Annual Report 2014-15
Market Share of wireline service providers in Rural
Areas
97.73%
0.96% 0.04%
Subscribers till 31st March 2015
BSNL
Tata
Reliance
Source:- TRAI Annual Report 2014-15
2. Mobile Telephony
 In August 1995, then Chief Minister of West
Bengal, Jyoti Basu made the first mobile
phone call in India to then Union Telecom
Minister Sukhram.
 The Wireless Subscriber base was 969.89
million as on 31st March 2015 in comparison
to the subscriber base of 904.51 million as on
31st March 2014.
 India is divided into 22 telecom circles.
 As of 2016, India has deployed telecom
operations in a total of 8 radio frequency
bands.
Major Players in Mobile Telephony
 Airtel
 Idea Cellular
 BSNL
 Vodafone
 Reliance Infocomm
Market Share of Wireless Service Providers
23.30%
18.95%
16.27%
11.29%
7.96%
Market Share of wireless service
providers
Airtel
Vodafone
Idea
Reliance
BSNL
Source:- TRAI Annual Report 2014-15
Swot Analysis of Airtel & Vodafone
Strengths
 Renowned Telecom company
 High Brand Equity
 Extensive infrastructure
 Strategic Alliances
 Torchbearer of the telecom Industry
 Diversified Geographical
Portfolio
 Network Infrastructure
 Leading Presence in
emerging markets
 Adaption to the local market
needs
Weaknesses
 Outsourced Operations
 Venturing into African
operations
 High Debt
 Less network coverage in
rural areas
 Negative returns on assets
(ROA)
Opportunities
 Strategic Partnership
 Market Development
 VAS (Value Added services)
 Untapped geography of the
current market
 LTE
 Focus on cost reduction
improving returns
 Good tariff packages
 Majority stake in wireless
communication
 Acquisitions fuelled growth of
company
 Less penetrated 4G sector
Threats
 Government Regulatory
Framework
 Competition
 MNP (Mobile number
portability)
 Highly competitive market
 Lags behind Airtel
 Extremely high penetration rates
in key market areas
 Government giving licenses for
4G spectrum to other competitors.
Television Broadcasting
 Television broadcasting began in India in
1959 by Doordarshan, a state run medium of
communication.
 The growth in the number of satellite channels
was triggered by corporate business houses
such as Star TV group and Zee TV.
 There are over 554 million TV consumers,
462 million with satellite connections.
 829 registered TV channels in march 2015.
Internet
 The history of the Internet in India started with
launch of services by VSNL on 15 August
1995.
 Initial speed offered was 56 kbit/s & later in
2005 speed offered was 256 kbit/s.
 In 2010, government auctioned 3G spectrum
for high speed transmission of data.
 These days variety of technologies and media
including dial-up (PSTN), xDSL, coaxial cable,
Ethernet, FTTH, ISDN, HSDPA (3G), WiFi,
WiMAX, etc. are offered at a wide range of
speeds and costs.
 Today there are more than 300 million internet
users in India.
 According to the Internet And Mobile
Association of India (IAMAI) internet user
base will cross 500 million by 2018 and that
India's internet economy will grow to US$200
billion by 2020 and will contribute 5 percent to
the GDP of the country.
Recent Events
 On September 5, 2016, Jio commercially
launched its 4G services.
 In June 2010, Reliance Industries (RIL)
bought a 96% stake in Infotel Broadband
Services Limited (IBSL) for Rs 4,800cr.
 With its free internet & calling services till
December 2016, Jio has toppled the telecom
industry.
 A price war has been started between
competitors for surviving in market hence
resulting in downfall of prices of services.
Future of Telecom Industry
The six major disruptions that will drive the most
change in telecommunications by 2020 are:
1) Integration: The content contest
2) IoT: The traffic explosion
3) Mobility: The great wireless migration
4) Saturation: The search for growth
5) Security: The network is the threat
6) Ascension: Skynet finally gets real
References
 http://searchtelecom.techtarget.com/definition/
telecommunications
 https://en.wikipedia.org/wiki/Telecommunicatio
ns_in_India
 http://www.trai.gov.in/Content/Annual_Reports
.aspx
 http://www.iamai.in/aboutus/annual-reports
 https://en.wikipedia.org/wiki/Jio
 http://qz.com/354164/these-six-forces-will-
disrupt-the-telecommunications-industry-by-
2020/
Queries Please
Telecom Industry