Skip to main content
UploadLanguage (EN)Support
BusinessMobileSocial MediaMarketingTechnologyArt & PhotosCareerDesignEducationPresentations & Public SpeakingGovernment & NonprofitHealthcareInternetLawLeadership & ManagementAutomotiveEngineeringSoftwareRecruiting & HRRetailSalesServicesScienceSmall Business & EntrepreneurshipFoodEnvironmentEconomy & FinanceData & AnalyticsInvestor RelationsSportsSpiritualNews & PoliticsTravelSelf ImprovementReal EstateEntertainment & HumorHealth & MedicineDevices & HardwareLifestyle
Sujith Bhaskar .R, profile picture
Uploaded bySujith Bhaskar .R
PPTX, PDF3,331 views

Verbal written communication

Verbal and non-verbal communication are the two pillars of communication. Verbal communication involves the exchange of spoken words and messages, while non-verbal communication conveys messages through gestures, body language, facial expressions and other visual cues. Both forms of communication have advantages and disadvantages depending on whether the interaction is spoken or written. Effective communication relies on utilizing both verbal and non-verbal elements appropriately based on the context and audience.

Marketing◦
Downloaded 59 times
The two pillars of communication
 Giving or exchanging of information, signals, or messages as by talk, gestures, or writing.
 A systematic means of communicating by the use of sounds or conventional symbols.
 Verbal  Non-Verbal
 Process of communication through sending and receiving word messages
 Speaking is a dynamic form of transfer  More effective in expressing meaning  Effective speaker exploit dynamism  Able to engage audience psychologically
 Pace of involvement controlled by writer and reader.  Writing and rewriting possible;  Read- reading, quick, slow or stop to think- understandability.  Writer has less control over what the reader read.
 More precise with preparation only  Words cannot be withdrawn. Only apology  Word for word reading- not speech making and is monotonous, retain very little of the information transmitted.  Speaker – more control over listener
 Audience attention by Eye contact
 Process of communication through sending and receiving wordless messages  Through gesture and touch, body language or posture, facial expression or eye contact  Object communication like clothing, hairstyle, architecture, symbols, dance
 Writing is a static form of transfer.  More precise.  Words chosen deliberately and thoughtfully.  Written argument- Extra ordinarily sophisticated, intricate.
 Poor listening ability of audience  Difficult to work through complex argument  Fail to appreciate for listening  Too much content in speech
 http://www.alamy.com/search- results.asp?qt=errors&submitsearch=Search& st=0&go=1&a=- 1&archive=1&size=0xFF&CreativeOn=1&lic= 6&lic=1
Verbal written communication
Verbal written communication