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IT 01203Technopreneurship
Get my materialhttp://www.slideshare.net/yuszren/
Idea classification MatrixNovelty = Newness, unusual, cool, sexy!Value & UsefulnessInventionInnovationHighDegree of NoveltyIrrelevantImprovementLowLowHigh
The B-PlanThe Business PlanWhy do we need a B-PlanFormat?
What’s a B-PlanA business plan is a formal statement of a set of business goals, the reasons why they are believed attainable, and the plan for reaching those goals. It may also contain background information about the organization or team attempting to reach those goals.-Wiki-
Why Business Plan??Test feasibilityTo give business best opportunity to successHelp make business planningTo attract investors, funding partners
Our FormatBased on MDEC’s IHL B-planWhy?1-best ideas will be submitted to MDEC-2-easy, simple, completeWhere to gethttp://www.technopreneurdevelopment.net.my/cms/library/file.asp?file=879Or google : mdec IHL
where do we go from here?IE 012031st Year 2ndSemIHL Business PlanMDECPre-Seed FundRM150K2nd Year 1stSem2nd Year 2ndSemFinal YearProject3rd Year + Practical
What do we need to have?Executive SummaryProduct or Service DescriptionTechnology DescriptionMarket & CompetitionBusiness Model
Our B-Plans ObjectiveTo measure the viability of our ideasTo identify potential groups for the MDEC’s IHL B-plan- 2011- RM 5 000 cash winning group and a sweet RM 150K deal before your graduation.
Key facts90% don’t read beyond your executive summary.It must be geared to entice the reader to read more, short and sexy.It is generally advisable to write the executive summary last when all the details of the business plan are available.
1st B-Plan AssignmentDue on the16thFebruary 2011 -12.00pm date/time stamped Pejabat Am SSILUnless you are the next Google, SUN Microsystems, FACEBOOK, 2 page report is for ‘bull dung’!
1st B-Plan AssignmentProduct or Service DescriptionThe focus here is the description of your product or services that you are getting intoThe readers expect you know about your business like you know the back of your handsNot too technical though, readers are equally knowledgeable in the business and technical aspect of the industry that you are getting into
What to do here? Step 1This is the KEY section to IDENTIFY your     1.   technology   2.	services & solution    that your company is best at, which will bring profit to your business.e.g-
Step 2- ResearchIn-depth understanding of technology hygieneAnalysis and researchTrends, technology and innovationSunset or sunrise?Environment balancesFuture directionAre you Leading or Following technology?Keeping up cioinsight.comtechnologytrends.com.sg/contacts.html
Step 3 –Market potentialIs there a market for the product / solution?Describe your potential customers and reasons to purchase.Size of market (secondary data from magazines ect…)Describe the competition and competitive advantage of your product / solution
Step 4Identify your ‘Unfair Advantage’What is an ‘unfair advantage’?“What you can do better than your Competitor?”You have to have a precise answer, a vague answer is as bad as no answer.It describes your distinct competence.It is your unique differentiator.
Examples of Unfair AdvantageIKEAStylish, quality furniture
Knockdown format
Affordable
Unique and fun buying experience.Chicago
Examples of Unfair AdvantageSupply chain management (SCM) is the management of a network of interconnected businesses involved in the ultimate provision of product and service packages required by end customersDELLUses leading-edge supply chain management
Real-time inventory = zero obsolesce
Provides clients with customization
Passes efficiency and costs reduction to clients.Supply chain in action …wiki
Examples of Unfair AdvantageSTARBUCKSZero advertising