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Joana Cerejo, profile picture
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Design After the Rise of AI-Driven Services

The document discusses the evolving role of designers in the context of AI-driven services and technologies, noting the increasing complexity of their responsibilities. It emphasizes the need for redesigning educational systems and developing new skills for User Experience Design that incorporate AI and machine learning. Additionally, it highlights the necessity for new principles of human-AI interaction to effectively integrate these technologies into the design process.

Design◩
Related topics:
User Experience Design‱
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Design After the Rise of AI-Driven Services Joana Cerejo & Miguel Carvalhais Faculty of Engineering of the University of Porto Doctoral Program in Digital Media Learning from Literature Review Faculty of Fine Arts of the University of Porto INESC TEC
AI ∩AI ∩ Design We are moving fast into a digital era where ArtiïŹcial Intelligence, Machine Learning, Deep Learning, Big Data, the Internet of Things, Blockchain, Spatial Computing, and several other technologies are becoming part of the designers’ lexicon.
AI ∩ Designer Accordantly, The designers’ roles are evolving, and the touchpoints they need to consider are growing in complexity.
Without AI Problem Solution With AI Living Ecosystem Static Solution // Dove et al., 2017; Fischer, 2002; Van Allen, 2017
AI ∩ Design How designers are adapting their mindset, skills and knowledge to address these new technological possibilities?
Identify dimensions that have an impact on how designers design for and with AI. Literature Review
for AI How is AI shaping the way designers think about their design process? Research Questions 1
with AI Research Questions 2 How does the integration among AI technologies with Human-Centered Design or User Experience occur?
Research Findings How is AI shaping the way designers think about their design process? RQ 1
1Seeking for Ubiquity on Design
UX cannot be an afterthought of AI. // Yang et al. 2018 “ ” 1
2Investing on a New Educational System
A new educational agenda for User experience Design ïŹeld that is able to exploit AI domains are in demand. 2
3Demanding for New Set of Skills
Designers face challenges in understanding ML capabilities, in envisioning new products and services. // Yang et al. 2018 “ ” 3
4Requesting a Shifting Paradigm within the Design Process
Data Science in Human-Centered Design 4
// Girardin & Lathia, 2017 User’s Needs Availability of Data
Search Findings RQ 2 How does the integration among AI technologies with Human-Centered Design or User Experience occur?
1Requiring new principles for Human-AI interaction
Raise awareness among designers to the importance and relevance of educating themselves to domains such as AI, ML and DL. 1
AI or ML are not yet a standard part of UXD design practice. // Yang, 2017 1 “ ”
Prepare an ecosystem where designers can ground fundamental knowledge about AI. 1
How to Design for AI?
Without proper tools, methods and heuristics, to prototyping intelligent evolving courses, designers struggle to explore the space of unpredictable possibilities.
Anticipatory Design
IoT ML UXD Learning Predicting Anticipating Anticipatory Design
// Shapiro, 2015 The goal is not to help the user make a decision but to create an ecosystem where a decision is never made. “ ” Anticipatory Design
Thank you! joana_cerejo@sapo.pt