This document discusses cost of quality and provides definitions, categories, and models of quality costs. It defines cost of quality as the costs incurred to prevent, detect, and fix defects. Quality costs are divided into conformance costs (prevention and appraisal) and non-conformance costs (internal and external failure). Prevention costs aim to avoid defects, appraisal costs detect defects, and failure costs result from defects. The document also outlines the history of cost of quality analysis, gives examples to illustrate the categories, and presents a case study of a company's quality costs over four years that demonstrates how prevention costs can reduce total quality costs.