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5 stages in design thinking process

The document outlines a 5-stage design thinking process: 1) empathizing with users to understand needs, 2) defining problems, 3) ideating new solutions, 4) prototyping concepts, and 5) testing prototypes with users. Each stage is described in 1-2 paragraphs explaining the goals and methods used at that point in the process.

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Related topics:
Business Growth Strategies•Enhancing Customer Experience• Graphic Design•User Experience Design• User Research•
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© YUJ Designs 2018. Confidential Document. 5 Stages in Design Thinking Process
© YUJ Designs 2018. Confidential Document. Design Thinking Process • Design thinking process starts with getting a deep insight into the user needs and wants. • Analyze the gathered data and identify rare problems. • Create innovative solutions to address these problems 2
© YUJ Designs 2018. Confidential Document. Step 1: Empathize with Users • This is a discovery phase to gain insights into users’ real needs. • A team of experts meet the users and try to find out their concerns. • Observe, monitor or empathize with users to understand their expectations, feelings and pain points. 3
© YUJ Designs 2018. Confidential Document. Step 2: Define the Problem • Put together all the gathered information, analyze, observe and synthesize it to define core problems. • Define the problem in a human-cantered way to solve human problems. 4
© YUJ Designs 2018. Confidential Document. Step 3: Ideate New Solutions • Generate ideas and new solutions to the problems. • Have as many as possible ideas to begin with. • Using ideation techniques, investigate or test the ideas to find best possible solution. 5
© YUJ Designs 2018. Confidential Document. Step 4: Prototyping • Create conceptual prototypes of the product to investigate possible solutions. • Investigate different aspects of the problem and explore how each prototype would fix the problem. • Here, you will have better idea of users’ behaviors, feelings and expectations. 6
© YUJ Designs 2018. Confidential Document. Step 5: Prototype Testing • Test the selected prototypes with real users and internal stakeholders. • Observe how well they handle the identified problems. • By the end of this step, you would get an idea whether the solution is accepted, needs improvement, re-examined or completely rejected. 7
© YUJ Designs 2018. Confidential Document. Design Thinking Process 8
© YUJ Designs 2018. Confidential Document. Wrapping Up • In today’s digital world, it is highly critical for businesses to adopt new technologies, transform their business models and create new value system. • It is also difficult to create a successful ecosystem and thrive in highly competitive market. • Design thinking is an effective tool to tackle this problem that this transition brings up. 9
© YUJ Designs 2018. Confidential Document. Thank you