We use ads to keep content free and accessible for everyone. You can remove them by <link>signing up</link> for a Slideshare subscription.

Why are you seeing this?

{title} by {author}, has {slideCount} slides with {viewCount} views.

Removing from saved will also delete the item from your lists

This saved item is also in a list.

Sorry! We could not find what you were looking for.

Page no longer exists

Looks like this one's off the shelf

Too many password attempts

Sorry! The page could not be loaded.

There was an issue loading the page

Return to the homepage

Renew your Slideshare subscription

Signup now for a Slideshare account

We’ve made changes to our <terms>Terms of Use</terms> and the <subscriber>Everand Subscriber Agreement</subscriber>. The updates clarify our subscription offering and how disputes are resolved, including the law that governs any disputes. Your subscription and pricing aren’t changing.

We’ve updated our Terms of Use

Are you sure you want to block this user?

Block User

Are you sure you want to delete the selected Slideshare?

Delete Slideshare

You are trying to suspend the account {username}. This is REVERSIBLE within 1 day of Account Suspension.

Suspend User

Are you sure you want to unblock this user?

Unblock User

You are trying to unsuspend the account {username}.

Unsuspend User

Users following {name}

Users being followed by {name}

{name} Presentations

Personal Information

{title} created by {author}, {countLikes} likes and {countViews} views

Sort by

Account Suspended

profilePage

Real Time Social & ROI: Capture the moment #InternetWorld2013

real-time-social-roi-capture-the-moment-internetworld2013

Somatica 

Moving the Metrics that Matter. 3 Case Studies: All Facebook Conference, London

moving-the-metrics-that-matter-3-case-studies-all-facebook-conference-london

Why people share online

why-people-share-online

The social consumer journey

the-social-consumer-journey

#Socon2011 The Social Consumer Journey: Measuring The Impact

socon2011-the-social-consumer-journey-measuring-the-impact

Intro' to Somatica Brand Trust Cube

intro-to-somatica-brand-trust-cube

Social Web Is About The People NOT The Technology: UCAS Conference 18th Oct 2010

social-web-is-about-the-people-not-the-technology-ucas-conference-18th-oct-2010

Somatica Digital's econsultancy Training Snapshot from #TFMA 230210

somatica-digitals-econsultancy-training-snapshot-from-tfma-230210

People don't see the world in "marketing channels" they just see brands and products through whichever touch points that suits their lifestyle. Yet businesses still structure themselves in a channeled manner. Why? Habits? Fear of change?
Technology and consumer behaviour is changing at pace. People interact with brands on their terms, whenever and however they choose, and do so to enrich their lives and feel a part of something. Interruptive, intrusive and silo'd marketing no longer works.
Somatica's "Centered Thinking" approach can help your business find that sweet spot between brand proposition and consumer wants and desires.