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Heliance IMC Plan

heliance-imc-plan

Rahul Barwe

Media Planning & Strategy

media-planning-strategy

Creative Strategy: Implementation and Evaluation  

creative-strategy-implementation-and-evaluation-15234118

Chapter 15 group o

chapter-15-group-o

EFFECTIVENESS OF PROMOTION

effectiveness-of-promotion

Creative strategy: planning and development

creative-strategy-planning-and-development-15232859

MARKETING COMMUNICATION

marketing-communication-15232834

Perspectives on consumer Behaviour

perspectives-on-consumer-behaviour

Organizing for Advertising and Promotion

organizing-for-advertising-and-promotion

Role of IMC in Marketing Process

role-of-imc-in-marketing-process-14623026

Establishing Objectives and Budgeting for the Promotional Program

establishing-objectives-and-budgeting-for-the-promotional-program-14622931

Source message and channel factors

source-message-and-channel-factors-14617288

Introduction to IMC

introduction-to-imc