Barking Backers is for pup owners who want to connect their dogs to the Dawg Pound.
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Established in 2022, Barking Backers, presented by Milk-Bone and in association with Embrace Pet Insurance and Pet Supplies Plus, is the Cleveland Browns' fan club for dogs! Barking Backers is for pup owners who want to connect their dogs to the Dawg Pound through unique merchandise, experiences, and timely information geared toward puppy parents.
Did You Know: With over 25,000 registered dogs, Barking Backers is officially the largest organized dog fan club in all of professional sport!
Once a Barking Backer, always a Barking Backer - but our membership options and benefits are available on an annual basis and change year-to-year. Our current membership options are available from April 2025 to February 2026.
Barking Backers digital membership certificate
Invitation to in-person events: Howl-O-Ween (Oct. 2025) and Jingle Paws (Dec. 2025)
Entry into members-only sweepstakes
Quarterly newsletter with four-legged content and offers
$30
Plus tax and includes FREE shippingEverything in FREE plus:
Premium membership kit including collectible dog tag, bucket hat, bowtie, Milk-Bone treats, Pet Supplies Plus lick mat, and Embrace Pet Insurance Dog Emergency Kit all in a custom box
Priority ticket access for 'all-member' events
Invitation to a Premium Member only in-person event: Turf & Tails (Jun. 2025)
Other opportunities/experiences at each 'all-member' events
Opportunity for our 'Dog of the Month' feature
Priority access to 2026 Barking Backers Kit
Join Premium by Dec. 14 to make sure your kit arrives in time for the holidays.
Receive quarterly content and offers
Invite to member-only events
Custom-made membership certificate
Entry into a members-only sweepstakes
At the 2025 Howl-O-Ween event in October, Barking Backers members came together to make a difference for the Parma Animal Shelter by donating 351 rolls of paper towels and an additional $600 to Fido's Companion Rescue!
When your pup holds a special place in your heart, they deserve nothing but the best. Elevate their experience with our Premium Membership, featuring a deluxe merchandise kit and a host of exclusive benefits.
| Free | Premium | |
|---|---|---|
| Barking Backers digital membership certificate | ✓ | ✓ |
| Entry into members-only sweepstakes | ✓ | ✓ |
| Quarterly newsletter with four-legged content and offers | ✓ | ✓ |
| Invitation to Howl-O-Ween (Oct. 2025) | ✓ | ✓ |
| Invitation to Jingle Paws (Dec. 2025) | ✓ | ✓ |
| Invitation to Turf & Tails (Jun. 2025) | ✓ | |
| Priority ticket access for 'all-member' events | ✓ | |
| Other opportunities/experiences at each 'all-member' events | ✓ | |
| Opportunity for our 'Dog of the Month' feature | ✓ | |
| Priority access to 2026 Barking Backers Kit | ✓ | |
Premium membership kit including:
| ✓ |
When you join as a premium member, don't forget to send us a video of you and your pup unboxing all their treats for your chance to win a custom drawing of your pup, created by the Cleveland Browns' in-house designer. Plus, three more lucky members will score autographed Browns merch!
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Dec. 2025
Jingle Paws
All Members | Join by Nov. 16 to fetch an invite!
Class of 2025
Join today and your furry friend can officially become a member of the Dawg Pound.
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To become a Barking Backer member, all you need to do is create an account and register your dog by visiting barkingbackers.com/register.
Your Barking Backer membership starts the day you create your account and register your dog. Membership options/benefits change year-to-year. You will remain a free Barking Backer member until your account is deleted. If you upgrade to the Annual Premium Membership, your premium benefits will be active until that year's membership ends or you delete your account. The current membership options begin April 2025 and end February 2026.
There are two membership options - free and premium. There is no cost associated with the 'Free' Barking Backer membership. The 'Premium' Barking Backer membership is annual and does come at a cost. The current cost of the April 2025 - February 2026 Premium Membership is $30.00 plus tax. Shipping is included.
Only one dog needs to have a Premium Membership for your whole household pack to have access to all benefits. But you can throw us a few bones and register each dog for a Premium Membership - it just means more goodies and treats for all! Each additional Premium Membership = one additional kit purchase.
Premium members receive a collectable dog tag, bucket hat, bowtie, Milk-Bone treats, Pet Supplies Plus lick mat and Embrace Pet Insurance Dog Emergency Kit all in a custom box. You'll also receive a Barking Backers digital membership certificate, entry into members-only sweepstakes, quarterly newsletters with four-legged content and offers, exclusive opportunity/experience for each members-only event, an opportunity for our “Dog of the Month” feature, and an invitation to 3 in-person events: Turf & Tails (June 2025 - Premium Members only!), Howl-O-Ween (October 2025), and Jingle Paws (December 2025).
Ruh roh! Sorry, all sales are final once your order has been submitted.
Please email us at BarkingBackers@ClevelandBrowns.com with any questions you may have. The inbox is monitored daily.
Kits are shipped unless purchased on-site at designated Cleveland Browns events.
Standard shipping is 3-5 days after your kit has been ordered. International shipping can add up to 3 additional weeks depending on customs.
Yes! A Premium Membership is the paw-fect gift for a furry friend in your life. Gift a Premium Membership today!